Which training to work in the luxury industry?

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Do you want to work for the big brand names specialized in luxury? In addition to being an interesting field, luxury offers many job opportunities. Zoom on the training courses to follow to work in this sector.

Which training to work in the luxury industry?

Training in the luxury industry is mainly provided by the grandes écoles. Depending on your expectations, you can train for a bachelor’s or master’s degree. It should be noted that the marketing and communication fields are the basis for working in the luxury industry. In addition, you may need to have knowledge of the sector in which you are interested, depending on the position you are applying for. This training is particularly useful for sales jobs. However, they are not enough if you want to be more creative.

What are the opportunities for training to work in the luxury industry?

Working in the luxury sector generally means joining a prestigious company operating in various sectors. Indeed, this field encompasses haute couture, jewelry, watchmaking, perfumery, hotel industry, automotive industry and many others. A background in communications or marketing is the basis for positions as consultants, managers and directors. Depending on the sector you choose, you can apply for the following jobs

  • buyer in luxury ;
  • sales consultant ;
  • showroom manager ;
  • advertising manager;
  • marketing project manager in the luxury industry ;
  • artistic director;
  • guest relation manager ;
  • communication and events manager ;
  • luxury hotel manager ;
  • visual merchandiser.

What training at Sup de Pub allows you to work in the luxury industry?

Sup de Pub offers two luxury-oriented courses to enable you to enter the sector of your choice:

Luxury communication and marketing

This is a work-study program leading to a Bac+5 degree, accessible to students with a Bac+3. It is a basis for mastering communication and marketing strategies in the luxury industry. Students will be able to lead a group or manage an entire team.

Marketing and communication of luxury goods

This program is open to students who have completed a Bac+4. The objective of the course is to familiarize you with the trends in the luxury industry, through classes and visits. It also gives you the opportunity to put your knowledge into practice by organizing your own events.

How to apply for a training course to work in the luxury industry?

Admission to one of the Sup de Pub courses is by competitive examination. To do so, simply fill out the application form, making sure to provide a certificate of schooling, a CV and a letter of motivation. A team is also available to answer any questions you may have. As for the competition itself, it consists of 3 tests, including a video player, a situational brief and an individual interview.

How to find an internship or a work-study program to work in the luxury industry during your training?

Having a well-defined project is an important step in finding an internship or work-study program in the luxury industry. Thus, define beforehand the field in which you wish to evolve and the envisaged position. Then you can identify the companies that are recruiting for work-study programs in the sector. It is advisable to start as soon as possible to maximize your chances.

You can also count on the institution’s network by applying to its partner companies. In addition, you can also use your personal contacts and job search sites. In any case, work on your application to attract companies.

How do you know if you are cut out for a luxury training program?

Before you enroll in a luxury training program, make sure you have the personal qualities required to work in the field. Among those expected, it is possible to mention:

  • good interpersonal skills and ability to work in a team;
  • the passion of luxury, to feel perfectly at ease and to make sure you follow the trends;
  • humility to value the product and not oneself;
  • rigor to conform to the prestige of the sector.

In addition to these qualities, you may also have a creative mind and a great adaptability, knowing that travel abroad is to be expected. Therefore, a good knowledge of languages will be useful.


Updated 11 March 2024