Mastère
Mastère in Communication and Visual Production
Become an expert in communications and graphic design
1st year postgraduate, 3rd year undergraduate
Full-time, Work-study
September
24 months
Bordeaux, Lyon, Marseille, Paris, Rennes, Toulouse
This course is accessible to people with disabilities.
Reasons to do a Mastere in Communication
and Visual Production
The Mastere Communication and Visual Production enables you to deepen your expertise in communication while acquiring sought-after skills in visual creation to help you stand out in the job market.
What are the training objectives?
Train students to become both strategic thinkers and graphic designers, providing them with an in-depth understanding of the principles of communication and visual design. The program offers a unique combination of communication strategy and visual production skills that meet the needs of the market and the expectations of employers.
What are the key skills developed during this training?
- Diagnose the brand and its communications
- Defining the brand and its communication strategy
- Implementing the brand communication strategy
- Measuring and optimising the performance of brand communication strategy
- Managing a visual production project
Which campuses offer this course?
the courses
What are the courses on the Mastere Communication and Visual Production?
During your Mastere Communication and Visual Production course, you will focus on the following themes in particular:
- Communication strategy
- Digital strategy and webmarketing
- Brand content strategy
- Social media and branding
- Experience and innovation
- Creative intelligence
- Creative tools and techniques
- Graphic design ;
- Introduction to UX/UI, motion design and editing
- Communication and creative rights
The diploma is obtained by acquiring 120 ECTS through a series of individual or collective written or oral work placements.
Create your start-up
Including the flagship end-of-year project: Create your own start-up. Learners form mixed project groups from different specialties to carry out this major pedagogical exercise. The aim is to acquire the entrepreneurial skills needed to create their own fictitious start-up. Those who wish to do so will have the opportunity to join the Omnes Education incubator, where they will be supported in the real deployment of their concept.
Competitions
These are the highlights of the training program, and provide an opportunity for students to put themselves into professional situations. Students work on a real customer brief presented by the agency and/or the Brand, to respond to an acquisition or loyalty issue. This cross-disciplinary recommendation is carried out collectively, with deliverables distributed according to the skills of each student.
An in-company professionalization period is also required during the course.
Learning on the job
Professional experience
The Mastere in Visual Communication and Production is a professional training course. Thanks to the sandwich course, you’ll be immersed in corporate life and develop all the skills you need to get your career off to the best possible start.
How does the work-study scheme work at Mastere’s level?
On the Mastere’s programme at Sup de Pub, the work-study schedule over the two years is, on average, one week of classes followed by two weeks in a company.
What work-study contracts are available?
There are two types of contract: an apprenticeship contract or a professional training contract.
How long does the work-study contract last?
The duration of the contract must be the same as the duration of the training programme the apprentice is undertaking to obtain their qualification.
Does the school help me find a work-study placement?
Yes, our teams offer: CV coaching, access to a network of over 10,000 companies, job vacancies and job fairs.
Companies recruiting
What career opportunities are there after this course?
This course prepares you for positions in communications agencies, institutions or with advertisers.
The professions
Marketing manager
Head of communications
Product Manager
Marketing manager
Communication officer
Graphic designer
international
Can I study abroad?
The Mastere Communication and Visual Production does not include study periods abroad. To gain international experience during the course, you have the option of doing work placements abroad (for initial training students).
admission process
How do I apply for this course?
A quick and easy online admissions process
Online application form
Invitation to the admission exams
Exams and interview with the jury
Results within 5 days
Online registration
Completion of 180 ECTS (Bachelor, Licence, BUT, level 6 degree or équivalent), in communications, marketing or advertising
Successful results
Completion of 240 ECTS (BBA, M1 degree or equivalent), in communications, marketing or advertising
Experience in a company in the marketing or communications sector is a prerequisite for entry in M2
Successful results
Certification
Which certification is issued
by the Mastere Communication and Visual Production?
This program awards the State-recognized Level 7 RNCP certification “Manager de la Communication de Marque” (Brand Communication Manager).
RNCP Code 42485 | Diploma Code 16×32037
Registered by decision of the Director General of France Compétences on June 26, 2026, for a duration of 3 years.
Owned by Sup de Pub for all its campuses.
Certification skills block
1 – Strategic Brand Diagnosis: conducting a strategic audit of the brand and its communication ecosystem.
2 – Brand Communication Strategy: designing and defining the overarching brand communication strategy.
3 – Operational Deployment: developing the brand strategy into a comprehensive communication action plan.
4 – Performance Management: monitoring and evaluating communication performance to refine the brand strategy.
5 – Advertising & Media Orchestration: coordinating advertising campaigns and media planning strategy (specialization block).
THIS CERTIFICATION CAN BE OBTAINED BY CAPITALIZING ON BLOCKS OF SKILLS.
Fees and grants
What are the financing conditions?
Find out here about admission fees by campus and by year of study, as well as the solutions and grants available to help finance your studies.
| M1 (full-time) | M2 (full-time) | M1+2 (work-study) | M2 (work-study) | |
|---|---|---|---|---|
| Bordeaux | 10 790 € | 11 390 € | 22 990 € | 11 950 € |
| Lyon | 10 790 € | 11 390 € | 22 990 € | 11 950 € |
| Marseille | 10 790 € | – | 22 990 € | – |
| Paris | 10 990 € | 11 590 € | 23 490 € | 12 150 € |
| Rennes | 10 790 € | 11 390 € | 22 990 € | 11 950 € |
| Toulouse | 10 790 € | – | 22 990 € | – |
- Student loan can be negotiated with one of our partner banks
- Payment schedules
- Discount for siblings enrolled in one of the group’s schools
- 100% tuition reimbursement for work-study students
go further
events
Meet us at our Open Days and ask our teams or our students any questions you may have.
These courses may
also of interest to you
Big ambitions raise big questions
Our campus teams are ready to answer all your questions at a personal meeting.
