Bachelor
Bachelor in Communication & Visual Production
Combine creativity and communication to shape the image of tomorrow’s brands.
1st year undergraduate, 2nd year undergraduate, High School Diploma
Full-time, Work-study
February, September
Bordeaux, Lyon, Paris
This program is open and accessible to individuals with disabilities
RNCP qualification
Grand Prix
of communication schools by INfluencia
TOP 2
Le Figaro Étudiant school rankings of 2025
+20 000
Graduates since 1986
Reasons to do a Bachelor in Communication &
Visual Production
Program Objectives
Train communication and graphic design experts capable of developing creative strategies and executions for brands.
Learn to design and produce high-impact visual media—across print, digital, audiovisual, and experiential formats by mastering the entire process, from the creative axis to final delivery.
What key skills are being developed?
- Analysis of the client’s visual design needs
- Designing and developing creative projects
- Managing graphic, audiovisual or experiential production
- Production and final delivery of visual aids
Campus locations
We are in the heart of France’s major student cities, in iconic locations close to transport links.
What are the courses in the Bachelor in Communication
& Visual Production?
60 ECTS credits – 678h – Full-time
A 1ʳᵉ year to explore and build your foundations. Discover all facets of creation and communication to lay a solid foundation, hone your skills and confirm your career direction.
- The fundamentals of communication
- Trend monitoring and analysis
- Target behavior and segmentation
- Communication strategy
- Digital communication and social networks
- Visual production (DTP) and graphic design
- Creative culture and audiovisual production
- Message semiology and analysis
- Project management and professional posture
- Communication and creative law
60 ECTS credits – 660h – Full-time
The 2ᵉ year of the Bachelor program marks the beginning of your specialization. This stage enables you to deepen your creative and technical skills while strengthening your understanding of the strategic challenges of communications.
- Message semiology and analysis
- Creative writing and storytelling
- Graphic design and typography
- Audiovisual and storyboarding
- DTP and visual production
- Webdesign and digital design
- Strategic intelligence and trend analysis
- Law and general culture
- CSR and media history
- Budget management and professional posture
60 ECTS credits – 504h – Work-study
The 3ᵉ year of the Bachelor’s program is dedicated to work-study specialization, combining theory and practice. You’ll deepen your skills with themes specific to your option, while exploring cross-disciplinary subjects such as art direction, branding, visual design, and much more.
Graphic Design option
- Editing and layout
- Design of advertising campaigns
- Photography and art direction
- Typography and graphic design
- Introduction to UI (User Interface)
- Creating a professional portfolio
Audiovisual Creation option
- Storyboards, scriptwriting and writing
- Pre-production, organization and project planning
- Filming techniques and audiovisual production
- Content editing and post-production
- Photography and video processing
- Mastery of specialized software for audiovisual creation
Various assessment methods are used for this specialization:
- Case studies (real or fictional), individually or in groups, with written and/or oral presentations.
- Creative simulations or team competitions based on a brief, followed by deliverables and/or a jury presentation.
- Individual portfolio project showcasing visual work and explaining the creative process in an oral defense.
A professional work placement in a company is also required during the program.
Book digital
Updated throughout the year as each project is completed, the student’s professional portfolio is optimized and monitored by the various people involved. With a view to entering the professional market, it will be an effective tool for quickly finding a job in a visual communications agency, visual design studio, digital media, start-up or innovative company. At the end of the program, students will also be aiming to create a digital portfolio, enabling them to consider freelance work after their studies.
Real Projects
The program is made up of exercises based on concrete cases, putting students in professional conditions with all the constraints they impose, in order to master artistic direction and project management in 360° visual communication. Students are also expected to master the art of selling a project to a client/sponsor at each seminar.
The learner is assessed on a continuous basis, individually and in groups, and then by exams to validate skills. Finally, a jury of professionals evaluates the student’s portfolio at the end of the year.
Internships & work experience
Immersion in the professional world
Two work placements and a work-study for a successful entry into the job market, with the support of our dedicated corporate relations department.
Internships at Sup de Pub
3 work placements over 3 years to develop your skills:
- 2 months in year 1
- 2-4 months in year 2
- 4-6 months in year 3 (if no work-study)
3rd year work-study
Work-study is possible in 3ᵉ year at Sup de Pub. The rhythm will be one week at school and 2 weeks in the company for 12 months.
Available as a work-study program in the 3rd year, subject to eligibility for international students.
Will the school help me find a work-study contract?
Yes, thanks to our corporate relations service: CV coaching, access to a network of over 10,000 companies, distribution of work-linked training offers and job dating.
Our partner companies that recruit our students
What further studies are possible at Sup de Pub?
On completion of a Bachelor’s degree in Communication & Visual Production, Sup de Pub offers several Master of Science programs to give you more in-depth expertise.
What career opportunities are there after this course?
At the end of the Bachelor’s degree in Communication &
Visual Production, you’ll be ready to launch your professional career.
The professions
Graphic designer
Motion designer
Webdesigner
Assistant director
Videographer
Production manager
Video project manager
Multimedia designer
international
Study on Exchange with Sup de Pub
+40 partner establishments worldwide!
Our students have the opportunity to spend the second semester of their third year abroad.
- Lisbon, Portugal
- Seoul, South Korea
- Rio, Brazil
- +23 other countries
admission process
How to apply for the Bachelor in Communication & Visual Production?
A quick and easy online admissions process.
High school diploma (or level 4 certification)
Have a good general knowledge and a passion for graphic design or video. Demonstrate an interest in the fields of culture, art and communication.
Successful results
1 written and 1 oral exam
Completion of a 1st year undergraduate level (60 ECTS credits)
Have a solid knowledge base in visual arts and art history. Master the basic principles of the Adobe suite to create initial visual and communication supports. Present a portfolio.
Successful resultats
1 written and 1 oral exam
Completion of a 2nd year undergraduate level (120 ECTS credits)
Good command of Adobe suite tools. Have a creative culture. Sound knowledge of visual arts and art history. Have a portfolio related to the desired option.
Successful results
1 written and 1 oral exam
1
Online application form
2
Invitation to the admission exams
3
Exam and interview with the jury
4
Results within 5 days
5
Online registration
Certification
What certification is awarded by the Bachelor in Communication & Visual Production?
Certification currently under review by France Compétences
For any information, please contact the Admissions Office
Fees and grants
How to finance the Bachelor in Communication & Visual Production?
Find out here about tuition fees by campus and by year of study, as well as the solutions and grants available to help finance your studies.
| 1st year | 2nd year | 3rd year full-time | 3rd year work-study | |
|---|---|---|---|---|
| Bordeaux | €8,150 | €8,490 | €8,990 | €9,550 |
| Lyon | €8,150 | €8,490 | €8,490 | €9,550 |
| Paris | €8,390 | €8,590 | €9,190 | €9,650 |
- Student loan can be negotiated with one of our partner banks
- Payment schedules
- Scholarships on social criteria
- 100% tuition reimbursement for work-study students
Visit us at
Our events
Meet us at our Open Days and ask our teams or our students any questions you may have.
They succeeded with Sup de pub
Discover the inspiring careers of our former students
The success of our graduates is living proof of the effectiveness of our teaching.
Axel began his professional life as a Communications Officer at Greenpeace. He is now Executive Vice-President of the DDB communications agency.
After Parc Asterix at the end of her studies, Clara is now Social Media Manager at Socialy. She manages social media and influencer projects.
I did my final year of studies at Sup de Pub in 2021, where I was lucky enough to make some great professional encounters.
After his studies, Dorian joined Mint Magazine as Brand Strategist Project Manager. He is now Lead Content Culture Consultant at Konbini.
Antoine began his professional life as a Creative Assistant at Hemisphere Droit. He is now Creative Director at La Chose, a creative and committed communications agency.
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Big ambitions raise big questions
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