Why do digital training?

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Digital training is a topic that often comes up in job interviews. The new requirements of companies towards their employees in terms of digital skills have changed the way of recruiting. Today, companies ask their candidates for specific experience and knowledge in the digital field. So, why do a digital training? Many companies are looking for employees who are not only digitally literate, but who are also able to understand how these tools work and how to take advantage of them.

why take a digital training course?

A digital training is a training that has a real impact on your career. It is a training that allows you to acquire skills that companies are looking for. Indeed, as a young graduate, this training will help you find a job quickly. Companies are looking for employees who master new technologies and who are able to develop their skills in the future.

A training in digital allows you to acquire skills that are highly sought after by companies. They allow young graduates to progress rapidly in their careers:

  • The job market offers a large number of opportunities to graduates of a digital training: private sector, business, online business ;
  • Companies are increasingly looking for employees with a digital background;
  • Digital training allows students to develop their skills and acquire new knowledge.

How long does a digital training course last?

The duration of the digital training depends on the chosen course, some courses being longer than others. It is important to consider the length of the training and the time required to complete the degree. On the other hand, it also depends on the time taken by the students to follow the courses: an intensive course is generally shorter than a part-time course.

Thus, if the student opts for a BTS, the training lasts about 2 years. However, if he chooses a longer training, it lasts up to 5 years.

where to do a digital training?

You would like to do a digital training, but you don’t know where to find it? That’s a good question. Currently, there are many training centers specialized in digital communication. But there are also other possibilities. Indeed, more and more schools are offering specialized digital studies programs for different audiences. There are courses for all tastes and all ages.

A digital training can be followed in different places: universities, high schools, professional training centers, specialized schools. Most of the courses are offered by private schools. At the end of the course, students can obtain an RNCP certificate, validated by the State.

Can I do a digital training course as part of a sandwich course?

It is quite possible to do a digital training course as a sandwich course as there are many internship offers in the field. In most cases, this training is offered in the fourth and fifth years to ensure a good level of knowledge for the trainees. At Sup de pub, the contract lasts 24 months. At Bac +4, the student will spend the first six months of the training alternating between classes and the company. The second semester, he will spend in a company.

Does a digital training offer a variety of opportunities?

The digital job market is very demanding at the moment. The following jobs are examples of possible openings following a training in digital :

  • graphic designer ;
  • e-commerce advisor ;
  • artistic director;
  • digital marketing manager;
  • community manager ;
  • business manager ;
  • web editor ;
  • project manager (digital marketing, webdesign) ;
  • SEO Manager;
  • SEO consultant ;
  • business manager (web).

What kind of student profiles are turning to digital training?

Students who turn to a digital training are passionate about the web, creation, graphic design and the internet. They love digital technology and have a natural curiosity about innovation.

However, having some passion for digital is not enough to make a good digital student. You must also be curious, creative and have a good general and technological culture. Indeed, digital students are required to work in a very vast and complex universe. The web environment is constantly evolving, and you have to be willing to take an interest and learn all the time. You must also have a basic knowledge of communication and marketing. You must also have knowledge of languages. This will allow you to evolve in the profession. But these basics can be acquired during the first year in communication school or in college.

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Updated 11 March 2024