Solve complex design issues in the development of digital products offering high added value.
Companies and agencies are currently facing a burgeoning number of issues related to digital product design : ceaseless technological advances, diversification of terminals and screens, ever-more demanding users, increasing competition between products, and growing complexities involved in projects.
These new challenges open the door to new forms of design: user experience design, design thinking, design innovation, design management, agile design and design technology.
These recent developments have reshaped the design profession by expanding its overall scope and giving it more value : strategic missions, technical expertise, a pillar of the innovation process. These new-age designers are currently at the heart of digital innovation among start-ups and a few major brands. They strive to satisfy the new digial aspirations of companies, agencies and brands.