INSEEC School of Communication
EN
INSEEC School of Communication
INSEEC School of Communication
EN
Advertising & Brand Strategy

Advertising & Brand Strategy

BERLINAnglais

A prestigious specialisation in the heart of the world's capital of Public Relations

This program is built in two periods, as the other English-speaking programs offered by INSEEC Advertising School:

  • a 5-month courses period in Berlin, within the Macromedia University of Applied Sciences campus
  • then a 6-month full-time internship period, in France or abroad.
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Main courses in Berlin

  • Management theory
  • Corporate governance
  • Médias economics
  • Médias Laws
  • Theory of Communication
  • Communication psychology
  • Strategics models (Competition)
  • Strategic Processes in practice
  • Interdisciplinary Project

1st year of MBA in 12 months

october november december january february march april may june july september
School Full-time internship Defense

- Beginning of the school year: October
- School: from September to and including February
- Full-time internship: from March to and including September
- Professional project defense: End of September

1st year + 2nd year of MBA in 18 months

2016 2017 2017
oct nov dec jan feb mar apr may june july aug sept oct nov dec jan feb mar
1st year courses in Berlin 2nd year courses and internship alternating in France Defense
2nd year courses in Berlin, London or San Francisco Full-time internship abroad

- Beginning of the school year: October 2016
- 1st year courses in Berlin: from October 2016 to and including mid-February 2017 (full-time)
- 2nd year courses and internship alternating in France: from March 2017 to and including February 2018
- Professional project defense: March 2018

OR

- Beginning of the school year: October 2016
- 1st year courses in Berlin: from October 2016 to and including mid-February 2017 (full-time)
- 2nd year courses in Berlin, London or San Francisco: from March 2017 to and including July 2017
- Full-time intership abroad: from August 2017 to and including February 2018
- Professional project defense: March 2018

INSEEC Communication & Advertising School is member of Group INSEEC.

Groupe INSEEC is a leader in private higher education in France and offers a large choice of programs from post high school to doctoral studies in initial training and executive education. Campuses are located in Paris, Lyon, Bordeaux, Chambery, Geneva, Monaco, London, Shanghai and San Francisco.

Groupe INSEEC
Find out more about other programs of the Groupe INSEEC: