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Master in Advertising Creativity


Presentation Detailed Program

Program

This London-based Master offers the advantage of a dual degree certification "Sup de Pub" and "London College of Communication".

Advertising creation is one of the strong points in the training at SUP de PUB. Many of our alumni are regularly awarded for their creative work at both national and international events. Studying Advertising Creativity in Paris and London will give you invaluable experience and insight into various creative processes used by international companies. This postgraduate course explores the relationships between advertising, copywriting, teamwork and design; using media as billboard/poster, print, radio, viral, digital, guerrilla and ambient.


Guidance teacher

Phil WOODFORD

Studied Sociology at the London School of Economics before pursuing a career in Marketing and Advertising.
A former Agency Creative Director, he still works freelance as a copywriter while also undertaking a number of corporate training assignments. 
Phil is an Associate Lecturer at University of the Arts London (UAL) and acts as a mentor to students on the New Creative Ventures course in entrepreneurship, jointly sponsored by UAL and London Business School.

He also teaches marketing and advertising at Birkbeck College, University of London and sits on the Chartered Institute of Marketing's Faculty of Course Directors. 

His blog on advertising creativity can be found at www.108thstreet.co.uk

master Advertising Creativity
Program (minimum 350 hours)
U1 - Courses in Paris
International Marketing Communication
International Creativity
Brand Marketing
English
Corporate Creativity
How to manage in London?
TOEFL Training
The Creative Brief Workshop
Innovative Thinking
Creativity in Design
Sponsored Publications and Added Value
Book and Portfolio
Competition
U2 - Training program in London
Typography and Print methods
Photography: Time and Image
Book Design
Word & Image
U3 - Specific Artscom courses
Presentation Skills
Creative Thinking
Copywriting
Visit to Agency Brand Union
Art Direction
Forming an Effective Creative Team
U4 - Private class
PG Cert Visual Communication
Presentation
Sup de Pub
Curricular focus
INSEEC International Programs
INSEEC Group
Advertising & Communication Programs
Master I in Brand Strategy
Master II in International Advertising
Master II in Advertising Creativity
Master II in Media Production
International
International partners
Studying in Paris or London
General information
Formalities for studying in France
Formalities for studying in Great Britain
Applicants
Students
Alumni
Companies

Brochure / Information
Application info
Application info

Contacts
Contacts at Sup de Pub


Groupe INSEEC Sup de Pub is the advertising & marketing school of the INSEEC Group - Master Programs in Brand Strategy, International Advertising, Advertising Creativity & Media Production.

Discover schools and programs of the INSEEC Group : INSEEC Business School - Masters & MBA INSEEC - ECE École de Commerce Européenne
MBA Institute Paris International Business School - CEFIRE-Paris - Sup de Pub - Bordeaux International Wine Institute (BIWI) - Sup Santé - Sup Social - Concours PASS

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